Google Ads management in Mexico
Google Ads puts you in front of people who are already searching for what you sell. But without a solid structure and measurement, the budget runs out fast and nobody knows what worked.
I manage Google Ads campaigns for businesses in Mexico and Latin America, from Shopify stores to local services. The goal is simple: every peso invested can be measured against a sale or a lead.
What's included
- Account audit: I review structure, keywords, ads, budget and conversions to find where money is being lost.
- Search campaigns focused on purchase or contact intent.
- Shopping and Performance Max for online stores, with the catalog properly connected.
- YouTube and remarketing when it makes sense for your funnel.
- Tracking with GA4 and Google Tag Manager: conversions, WhatsApp events and forms measured reliably.
- ROAS and cost-per-customer optimization with ongoing adjustments and clear reports.
How I work
- Diagnosis and goal: we define what counts as success: a sale, a call, a quote or a message.
- Measurement first: without properly configured conversions you can't optimize.
- Staged launch with a controlled budget.
- Weekly optimization and a monthly report with concrete decisions.
Who it's for
Online stores that want to scale sales, service businesses that need qualified leads, and accounts that already invest but are unsure about the return. If you don't have conversion tracking today, we fix that before spending more.
Frequently asked questions
How much should I invest in Google Ads?
It depends on your industry, the competition and your goal. In the initial audit I propose a reasonable starting budget and how to scale it if the results justify it.
Google Ads or SEO?
They complement each other. Google Ads gives immediate visibility by paying per click; SEO takes longer but builds traffic you don't pay for per visit. It often makes sense to start with ads while SEO matures.
How do I know if my campaigns work?
With conversions properly measured in GA4 and Google Ads. I define with you which events matter and share a report with cost per result, not just clicks.